Monday, March 29, 2010

Anthology update and the newest Punk Interview

Sorry for the lapse of interviews and news. This semester is even more intense than the last (did you know I'm in grad school?). But progress has been made on the anthology and we are very close to launch date. Jane, our uber-talented Medusa copy-editor just finished her final proof-read of the galley. A big thank you to Jane for once again dedicating so much time and talent to Medusa's Muse. I'll know the exact book launch date once I conference with the designer, so stay tuned for future book launch announcements.



 (image from the Heavy Load website)

And now, the next interview in our series, this time with anthology writer Paul Richards of the UK band, Heavy Load. From the Heavy Load website: "... Brighton's answer to The Ramones. A punk outfit subject to the combustible flux of ego, ambition, fantasy, expectation and desire that fuels any emerging band. But they’re also uniquely made up of musicians with and without learning disabilities. Over the last 10 years they have managed to survive through their combination of raucous energy, attitude and sheer volume but now they are about to hit the big time with a feature length documentary Heavy Load, being made about their journey from social care to stardom, and back again, and their mission to demonstrate that disability rocks. There are few genres left in music that have yet to be defined. Heavyload have unwittingly created a brand new one."

Paul Richards has worked for fourteen years for Southdown Housing Association, a not-for-profit organization providing housing and support to vulnerable adults in the County of Sussex, England. He is an obsessive music collector who plays guitar, piano and trumpet. Paul lives with his wife and four children in Brighton on the south coast of England.

How do you personally define punk? 
I see it about saying what you want and how you want. A spontaneous outpouring of expression that by it's nature will sometimes offend. It's about expressing how you see life and how you experience the world around you.

What is NOT punk?
Greenday, and supermodels wearing sequined Sex Pistols t-shirts.
  
What punk song/band changed your life, and how?
Career Opportunities - The Clash. The bass player in my first band was a massive Clash fan and this was the first song we learnt to play. I was sold from that moment.

What has punk taught you about yourself and your life?

Being in a punk band has reminded me of the joy of playing in a band, and that it's possible to record an album in an afternoon.

What surprised you about the punk scene?
Punk is still alive and kicking - and there's a growing underground of 'disabled' punk bands making incredible music.

If a person is interested in learning more about punk/DIY, what would you suggest they do?

Learn 3 chords (2 will do though), write some songs - quickly - and get gigging. Don't think DO! 
 








Tuesday, March 16, 2010

Interview with Punk Anthology Writer Jessica Williams


Jessica Williams is a twenty-six-year-old punk from Rock Springs, Wyoming. She completed her Bachelor of Arts degree in journalism at the University of Nevada and currently works at Big Boss Productions. Read her essay, "Punk Rock Girl in a Redneck Town," in the anthology, Punk Rock Saved My Ass, available April, 2010.

How do you personally define punk?
Punk is an attitude. It isn’t about how you dress, or what you listen to, it is how you act and how you are perceived by the world.

What is NOT punk?
Punk is not about selling out. When I see these bands that claim to be punk rock, yet they are on the radio or MTV, and even my mom knows about them … they are not punk. Punk rock is about being anti-establishment, doing what you want, when you want, and not caring who you hurt in the process, even if it is yourself. It isn’t about doing things to make people like you, or even to make money off of it. Punk rock is NOT tight pants, and Misfits t-shirts. It is NOT Green Day, Avril Lavigne, Paramore or any of those pop “punk” bullshit “bands.” It isn’t a costume, it is a lifestyle, and a hardcore lifestyle at that.

What punk song/band changed your life, and how?
A lot of punk songs/bands have influenced my life in one way or another. Minor Threat showed me it was ok not to follow the crowd and to be myself, even in the punk scene; and Strung Out showed me it was ok to grow up, not be a loser and follow my dreams

What has punk taught you about yourself and your life?
Punk taught me to be myself. It has given me the strength to not give a fuck what others think and to do what I feel is right regardless of the backlash I might receive

What surprised you about the punk scene? 
I suppose when I first got into the scene, the surprising thing was that all the punkers I knew and grew to love just didn’t give a shit about anything or anyone, sometimes including themselves. It was carefree and fun, yet dark and mysterious all at the same time.


Tuesday, March 02, 2010

Punk Anthology Interview Number 4: Marc Pietrzykowski


Marc Pietrzykowski is a New York based poet and punk. His poems and essays have appeared in Burnside Review, Fine Madness, Diagram, Alaska Quarterly Review, and others, and his book of poems ...and the whole time I was quite happy, is available via Zeitgeist Press. You can read his poems The First Lesson, and Get on with it in the upcoming anthology, Punk Rock Saved My Ass, from Medusa's Muse Press. Read more of Marc's writing on his website.


How do you personally define punk?

I’d rather not define it, since avoiding dogma seems part of the spirit of the thing, as does saying a hearty “fuck you” to whatever the murderously numbing pablum mainstream culture is offering people at the time… and thus the D.I.Y. impulse. If the instinct we name “punk” in this era is to reject mainstream culture, then making your own culture follows right along. The trick is to not become just as dogmatic and mindless and rule-bound as mainstream culture, not start excluding people because they don’t have the right ideas, make the wrong kind of art. I look at history and see the punk spirit everywhere, and it seems like it helps people live only when it doesn’t decay into something like Maoism. 

What is NOT punk?

Any type of artistic expression whose genesis lies in the desire to satisfy the needs of a broad and generic audience. That sort of art is responsible for shaping audience expectations in a very destructive way. Audience is always important (don’t believe artists who say otherwise), but if that is the end of your art, you are not trying to challenge anyone’s ideas of what art can be. I think most people like, at least privately, to be challenged this way, but are trained to publically reject anything that challenges their ideas.

What punk song/band changed your life, and how?

Ah geez, too many to name; I remember hearing the Damned (“Love Song”) on a college radio station when I was 11 or 12. I was pretty much hooked. Or destroyed, depending on your point of view.

What has punk taught you about yourself and your life?

That being a fucking weirdo is not only ok, it is a virtue.

What surprised you about the punk scene?

I’m not sure what surprised me when I first discovered that there were other people who also liked this kind of music, and had this kind of spirit and attitude toward art and life, except perhaps that there were other people. And there had been throughout history: Harry Partch, Gerard de Nerval, Mary Shelley, Chuang-Tzu…

If a person is interested in learning more about punk/DIY, what would you suggest they do?

There are plenty of places to become more engaged in the culture, even if you live far from any significant mass of people; for example, the Center for Punk Arts. But the first step would be to throw your tv set out the window.

Wednesday, February 24, 2010

Interview with punk writer and anthology contributor, Jennifer Blowdryer


The third interview in our punk anthology series is with Jennifer Blowdryer, a San Francisco punk, musician, playwright and performer. Check out her website and be sure to read her bio, which is entertaining all on it's own.
How do you personally define punk?  
Johnny Rotten. He was a breath of fresh foul air in 1979 and is still going strong.
What is NOT punk?
Girls saying that something is "So punk rock!" they make me hurl.
 What punk song/band changed your life, and how?
When I heard the first singles from Devo and The Ramones I asked somebody how to play those songs. It turned out they were just 3 major chords, which was a relief, but I was not a super talented musician it turned out. Still, I loved Mongoloid, God Save the Queen, Gabba Gabba Hey. The are fun on vinyl and came with a picture from far away.
What has punk taught you about yourself and your life?
It helped me SCREAM and not need to be liked by jokers.
 What surprised you about the punk scene?
Everybody in San Francisco was older and they displayed a variety of end stage addiction that I found confusing but stunning.
 If a person is interested in learning more about punk/DIY, what would you suggest they do?
Buy a guitar. Buy some thick mascara. Kick a can.

Monday, February 22, 2010

Punk Rock Saved My Ass book cover is done!

and here it is

 


Design by Rick Wismar
Photo by Nicole Lucas (c) 2010

Not only is the cover finished, but the interior is laid out, complete with photos. Rick just sent it off to Jane for a thorough copy edit before we finalize and send to the printer. It's happening people!

I also set up a Face Book fan page for the book where I'm posting videos of bands, images from the book, updates on book events, and general info on punk rock and DIY. Join the club.



Saturday, February 20, 2010

Punk Anthology Interview #2 - Matthue Roth


I decided to ask the same questions of every author to compare their responses. I wanted to learn what was similar, and what was different, in their thoughts on punk rock and DIY. Here is the second interview in a series of interviews with the writers who contributed to the anthology, Punk Rock Saved My Ass (launching Spring, 2010). 


***********************************************************************************
 
Matthue Roth wrote the Orthodox Jewish punk-rock road-trip novel Never Mind the Goldbergs, as well as the novels Losers and Candy in Action and the memoir Yom Kippur a Go-Go. He’s also a performance poet. He has a daughter whose favorite band is The Dead Milkmen (she’s 14 months old) and a wife who hates punk rock, but is kind of down with They Might Be Giants. They live in Brooklyn, but only physically. He keeps a secret journal at www.matthue.com.

How do you personally define punk?
I'm really bad at personally defining anything -- I just do what I do. But a lot of what I love is punk, and so that rubs off on the stuff I write and the person I am. So I guess that makes me punk?

Punk, I think, is anything that flies in the face of what you'd expect. Punk is yelling at the top of your lungs when you're expected to be quiet, and it's acting like a full-on gentleperson when everyone expects you to stage a riot...or the exact opposite.

But it's more than that, I guess. It's not just going against what people expect of you. It's really ignoring the idea of expectation itself and doing whatever you want or whatever you're feeling. I'm talking about art, mainly, although I think it still holds true with everything else.

What is NOT punk?
Most punk music isn't punk. And a lot of punk art isn't punk at all; it just looks a lot like what punk art was 20 years ago, or 30, or 100. But almost everything else might be punk. You can never tell until it leaps out of the speakers and kicks your ass.

What punk song/band changed your life, and how?
The first real music I liked was Weird Al Yankovic. I discovered They Might Be Giants pretty early on -- they were the ones who forced the transition. I know they're not "punk" per se, or by the books, but it
was like a ray of light from heaven, the realization that you can be nerdy and badass at the same time. I heard "Put Your Hand inside the Puppet Head," and it was like, holy shit, they're creepy and unpredictable and flammable as anything. They're the kind of nerds that might have some sort of deadly chemical cocktail in their back pocket. They're badass.

What has punk taught you about yourself and your life?
It's taught me to question everything. It's taught me how to believe in things. It's taught me that you can't be laid-back or casual about something you care about, whether it's a social issue or a band or a crush, or else it will stop meaning something to you and it will wither up and die.

What surprised you about the punk scene?
The way that people depend on each other so completely. The way that sometimes, that sort of depending-ness falls through completely. And the way that, sometimes, it doesn't.
If a person is interested in learning more about punk/DIY, what would you suggest they do?
Hunt down other people like you. I grew up in an area where I thought I was the only punk-rock kid for hours. Years later, it turns out that three of my best friends all grew up in the area, and were all into
the same things I was -- I just never knew them because I was too busy trying to run away.
But surround yourself with alt-culture. Track down the good stuff, and not just what ever's in the front of the music store or the front page of Amazon. I'll say, because I'm egotistical, my book Never Mind the Goldbergs is a great place to start -- and I'm saying it because I kind of wrote it for my 15-year-old self as the book I wish I could've read. There's a zillion of those types of things out there -- songs, websites, text-message novels. Anything can change your life. The important thing is to realize what they are when you find them.

Tuesday, February 16, 2010

Interview with "Punk Rock Saved My Ass" contributor, Dick Wizmore

In preparation for the launch of the punk rock anthology, Punk Rock Saved My Ass, here is the first post in an ongoing series of interviews with many of the book's writers who share with us why punk is so important in their lives. Stay tuned for more interviews, as well as breaking news on the launch of this exciting and unique anthology of true life punk rock stories.

***********************************************************************************

Dick Wizmore AKA Rick Wismar AKA the Beef Master is married to the force that is Medusa’s Muse. After growing up in the deep South he escaped to the sanity (?) of the West Coast following punks and punk rock. He attended school in fine art, photography, graphic design, computer science, and all sorts of stuff that doesn’t amount to any degrees or consequence (including juggling, clowning and acrobatics).

Not only did Dick Wizmore write the essay, "Saving Souls," he is the book's designer, and he contributed photographs from various shows he's seen through the years. Included are some never before seen shots of The Bad Brains, as well as many action, "mosh-pit" images.

Tell me Dick, how do you personally define punk?
Punk is a mindset, one of tenacity, DIY, and of sticking to your principles. The diversity that comes from these ideas is what then spurns vegan-punks, eco-punks, political punks, activist punks, art punks...whatever passion drives the soul into their own, personal version of punk.

What is NOT punk?
The status quo that trusts everyone and God. People who never question. You know...sheep.

What punk song/band changed your life, and how?
Running free by the Buzzcocks. I'd been listing to punk for a while and there were many songs I identified with. Some were angry, some were violent, some were funny, but this one made me tear up as I sat in my bedroom, feeling like I had no life and no future of my own.
Lyrics to Running Free :
Here in suburbia
There's nothing left to see
Just want to spend my time running free

I've had enough of the day job
I can see farther than that
Just want to spend my time running free

The air of tension still is rising higher
Screaming emotions are singing to you
(No no no time no no no time)
(No no no time no no no time)

Here in the engine room
A pulse shouts for a word
Just want to spend my time running free

I'll pull out condition
There's no need to face facts
Just want to spend my time running free

You better make a move before sleeping gets you
You better shape soon before the weak things make you
(No no no time no no no time)
(No no no time no no no time)

Here in proles' paradise
Experiments on the weak
Just want to spend my time running free

It's a trick of the torment
You tend to forget yourself
Just want to spend my time running free

Your conscience may be changed as the plan gets harder
It's just been rearranged to keep the strata
(No no no time no no no time)
(No no no time no no no time)

Your conscience may be changed as the plan gets harder
It's just been rearranged to keep the strata
(No no no time no no no time)
(No no no time no no no time)
(No no no time no no no time 

 
What has punk taught you about yourself and your life?
That I can be in control of my life and my destiny. I don't have to follow the plan set out by my family or society. The DIY thing set me free and the tenacity got me off my ass. I question everything and
come to my own conclusions.


What surprised you about the punk scene?
That it was NOT as open and all encompassing as I thought and wanted it to be. It was sexist and biased in its own way.


If a person is interested in learning more about punk/DIY, what would you suggest they do?
First, find an interest/passion. That can be a challenge all its own, but when you find it, learn all about it and do the investigating and questioning all on your own. Develop your own ideas and conclusions regardless of the popularity of the outcome. Then go for it. Don't take no for an answer. you want to start a band? Great! Buy, borrow, or steal an instrument and learn it. Learn it your way. Forget punk. Forget rap. Forget what you know, and then just do what you want to do. Are you interested
in women's rights? Same idea applies. Research it and come to your own conclusions. Don't just be spoon feed conclusions from your peers. Remember, punk is a very wide and encompassing  movement. It's an idea, as well as a musical, poetic, artistic, political, and social movement. Punk music is only a small part of it. 

Burn your Hot Topic t-shirt and do what you need to do.

Monday, February 15, 2010

Vote for "Punk Rock Saved My Ass" contributor's band, "Faulty Conscience."

If you're in the Boston, MA area, come out and cheer for the band Faulty Conscience as they compete in the 2010 Rompetition, an event promoting unsigned and talented bands in Massachusetts. Two anthology contributors, Chestnut and Squallie, are in the band, so you can show your support for them and the anthology.

Feb. 19th, starting at 8:30 (Faulty Conscience performs at midnight).
McGann's Pub (197 Portland St. Boston, MA 02114)

If you're like me and don't live anywhere near Boston, you can still vote for the band. Check out Faulty Conscience on You Tube and MySpace, and if you like what you hear, vote for them on the website listed in the contest information below.

Break a leg, Faulty Conscience!


Event info from F Nice Records :

This is the fifth night of the NCN '10 Rompetition. This is a 21+ event. 9 acts will be competing for a chance to win a spot on the March 19th NCN '10 Regent Theatre stage, recording time and other crazy prizes too. These bands will be judged by 3 industry and NCN sponsor judges. These 9 acts are...

8:30- Milquetoast & Co.
9- Pentecostal Flying Machine
9:30- Orphan Killbot
10- The Truezoos
10:30- Leaders Led
11- Tall Heights
11:30- Ice Station Impossible
12- Faulty Conscience
12:30 Hello Ninja

The winning band will be announced at the end of the night. You can help your favorite band on this line up become victorious in two ways.

1) Voting on www.NoContractsNeeded.com:
voting starts on February 12th at 12 AM.

2) Coming to this show and voting for your favorite act. Get your tickets now at www.FniceRecords.com/tickets

For full details on the No Contracts Needed Rompetition go to:

www.NoContractsNeeded.com
or myspace.com/NoContractsNeeded

Thanks,
-F Nice Records

Thursday, February 11, 2010

Blogging advice from Blissdom

Continuing on the blog theme, Ellen at the parenting blog, To The Max, wrote a great post about what she learned at the blogging conference Blissdom (there are blogging conferences? Yes, as a matter of fact, there are, and they sound useful and fun). Her suggestions aren't just for "mommy-bloggers;" anyone who writes a blog and wants to make it as professional and entertaining as possible can learn from her post, especially from her links to other sites (Blogging 101 sounds mighty helpful).

Click the link to read the full post. And tell her Terena sent you.

Monday, February 08, 2010

Blogging is for Old People?

I just finished reading an article in the San Francisco Chronicle about a recent Pew report on the internet habits of the "millennium" generation. Here is an excerpt (click the link to read the full report):

The results indicate blogging has become so 2006, when 28 percent of the two groups studied, teens 12 to 17 and young adults 18 to 29, actively blogged.

By the fall of 2009, that percentage dropped off to only 14 percent of teens and 15 percent of young adults as blogging "lost its luster for many young users," said Amanda Lenhart, one of the report's authors.

Who blogs? People 30 and over. 


The title of the article is called Blogging is for old people, Pew report finds. Besides being annoyed that people over 30 are called "old" (although I guess when you're 15 people over 30 do seem old), I thought this article was interesting. It appears that the older you are, the more you like to analyze and discuss ideas, rather than just blurt out your activities. Blogging is written by people who have time to string more than 140 character thoughts together to create short essays, which are read by people who enjoy thoughts longer than 140 characters. While younger people don't have time for all that introspection. They're in a hurry doing some kind of interesting activity and relating to each other socially in person and on-line.

If the younger generations are too busy to read or write a blog, what, if anything, could this mean for the future of books? 

Overall, the millennium kids read fewer books than Gen X or Boomers, and their attention span is shorter than the older generations. It appears that even blogs, which for years have been dismissed as amateurish rambles from people who think their lives are more interesting than they actually are, may be too dense for the under-30 crowd to read. In 10 years, will we all be reading books on our cellphones, delivered to us in micro-paragraphs full of texting shortcuts?

Maybe, but people have been proclaiming the death of books for years, and I don't buy it. Books, and the ways in which a story is delivered to readers, are changing. Interaction and portability is what the next generation wants, and we publishers had better be ready to deliver it.

I think this study impacts marketing and online networking more than books. Every author is told to "get a website and a blog." But if we writers and publishers want to reach a younger audience, we need to think outside the blog box and look more at what tools the next generation are using, which according to the Pew study is Facebook (70%! Only 40% use MySpace). Twitter was thought to be the giant of the marketing world, but it hasn't really caught on with the Millennium kids. Why? What makes Facebook the social networking site of choice?

The future of books rests in the future of technology. I believe there will always be a hunger for novels because people long to escape into a good story, but the way that story is delivered will be transformed by technology. The way that audience is reached will be transformed by technology. And the best way to reach the next generation of readers is to keep your pitch short, social, and interactive.

But this is only my opinion. Read the article, then tell me what you think.

Monday, February 01, 2010

The Downside of DIY

Punk rock made a huge impression on me in college, and ever since, I have lived by the spirit of punk-DIY, which means "Do It Yourself." No, I'm not talking about home improvement, I'm talking about not waiting for someone else to sanction my creativity with their publishing contract or professional approval.  My heroes are the builders of the Burnside skate park in Portland, Oregon; poet and artist Lawrence Ferlinghetti, creator of City Lights bookstore and press; and Ani DiFranco, singer and owner of Righteous Babe Records. They didn't wait around for someone to hand them a skate park or book press or record company, they just went out and created what they wanted.

I love books, so I decided to start a publishing company. Rather than just dream about it, I went to workshops, studied how-to books, and networked with other small publishers until I was ready to start doing it myself. In 2007 I published Laura Fogg's book, Traveling Blind: Life Lessons from Unlikely Teachers, and in 2009 I wrote and published a hand-book for other people interested in starting a press,  called What You Need to Know to Be a Pro. Now I'm almost ready to publish the third Medusa's Muse book, Punk Rock Saved My Ass: an anthology.

I said almost ready.

I love publishing and the freedom to create whatever I choose, but I don't love the constant challenges that are a part of doing anything DIY. The more independent you are, the more the demands of managing and promoting the press fall on you. And if your press's structure resembles a co-op of volunteers (like Medusa's Muse), then the more likely it is that your publishing plans will have to be revised numerous times. You will chose a launch date, only to have that date postponed by family emergencies, illnesses, financial problems and unemployment. Equipment will break down you won't be able to fix and money that was going toward the print bill will have to be diverted to fixing your leaky roof. Throw in children, relationships, school and a day-job, and before you know it your tiny, struggling press will be in critical condition, making you wonder if it's time to cut off life support.

And that will be just you. You'll also have to contend with the other people who are donating their time to the book project and all of their messy lives and impossible schedules. Your copy-editor will decide to get a Master's degree and move away. Your designer will lose his day job, which should open up more time for him to finish the interior layout of the book, but instead he'll be forced to scramble for any type of work he can get, forcing your non-paying book job to the bottom of his priority list. Writers will take longer than expected to finish their revisions. And the person who said she would help with promotion and marketing will suddenly disappear. All of this will leave you desperately holding the project together. And when someone asks, "When's the book coming out?" you can only say, "Soon."

Soon? You need an actual date, but the designer can't give you one. Without a launch date, or a finished cover for that matter, you can't get the marketing campaign going and you can't tell the authors when they can expect the book to appear so they can promote it themselves. All you can do is wait.

And wait...

and breath...

and try not to yell at anyone...

Because everyone helping you publish this book is donating their talents for free. They don't have to do any of it, and without their help, you can't publish a book at all. Not with the budget you have.

This is the moment when you have to hold the dream tight and not give up. DIY requires obstinacy and imagination. You must be too stubborn to quit and have the imagination to find a way through the obstacles. DIY requires patience and hard work. It isn't easy, and anyone who tells you how easy it is to publish your own book is a scam artist. Lazy people won't last a month. If you're the type to give up when things get hard, don't even try DIY.

Luckily for my authors, I'm not lazy and I never quit. 

Tuesday, January 26, 2010

The Ticking Clock


On Friday I went to the premier of the play, The Ticking Clock, written by Jody Gerhman and directed by Rose Bell. Early last year, I was a member of the development team for this project, which interviewed hundreds of women from diverse backgrounds about their feelings around motherhood and their biological clock. Those interviews were then transformed into several different monologues, strung together by Jody to create a script that is both poignant and funny. Unfortunately I wasn't able to keep working on the project for more than a few months (drat that school of mine!), but I continued to meet with Jody when she needed to bounce ideas about her script, and then later joined in a reading of the play at the director's house. Watching the process of the play's creation has been fascinating. So many women were a part of it, as developers, interviewers, interviewees, writers, and actors. Throughout the project, I was struck by how different all of us are, in age, background and politics, but how connected we are by those tiny, almost invisible parts of ourselves: our eggs. A woman only gets so many when she's born, and no matter who we are, every time an egg falls from our ovaries, it sets off a gong saying "Now. Have a baby now!" The female body has its own agenda, whether we want to become mothers or not.

I was one of the women who was interviewed and I knew my story about giving birth to a child who is severely disabled was one of the monologues in the play, so I was curious to see how it would feel to watch "myself" talk about raising "my daughter." I know the story isn't really about me, but the emotions in the monologue when I read it were so true to how I feel, I felt vulnerable. Do the other women who were interviewed feel that way?

When they started rehearsals for the play in October, I regretted that I had to drop out of the project. I wanted to continue to be a part of something so creatively profound. And it would be fun to be on stage again. Nope. Back to school I went, only hearing about the play from Jody and my friend Kristen, an actress reading one of the monologues. (Why did I want to go back to school? Oh yeah, I need a job.)

Anyway, opening night came this past Friday and I went with Jane and another writing friend of mine, a man who proudly calls himself Republican. Not that there's anything wrong with being a Republican, but I wondered how he'd like a play about women's choices around fertility. On stage was a fantastic, multi-leveled set of oversized clock faces connected together to form stairs and platforms. We took our seat, the lights dimmed, and the play began.

What an incredible show! Under Rose's direction, Jody's words jumped to life, telling the story of the struggle we women have around our fertility. Should we have a child, or not? And if we get pregnanat, should we keep it, abort it, or give it up for adoption? How do those choices impact our lives? A teenage girl decides to give up her baby for adoption while across the stage the adopting mother worries that the girl might change her mind. A mother wants her daughter-in-law to have a child, but the daughter-in-law, an artist, doesn't want children. Two sisters talk about how the fact one of them has three kids and the other is infertile has ruined their relationship. A career woman decides to get pregnant which alienates all of her friends. A lesbian tells the story of how her child was conceived and a Mexican woman talks about the way her culture made her feel when she couldn't have children. And then there was the monologue from the mother of the disabled child, surrounded by beautiful moms dressed like they were in a pageant, bragging to each other about what perfect children they have.

I cried. Not just during the monologue based on me, but during many of the stories. And I laughed, a lot. So many of the scenes were hysterical. Half the cast were amateurs but they managed to become the characters with honesty and strength. I was definitely impressed. And my Republican friend? He loved it. Even a man not known for being "touchy-feely" was moved by this show.

This is one of the reasons I love the theater so much, and why I like to publish other writers. I love collaboration, working with a group of people to create something new. The Ticking Clock exemplifies that creative energy superbly. Not only is it a play that includes actors, directors and designers, but it includes the collective creativity of hundreds of women and a writer who wove their stories together.

The Ticking Clock premiered in Mendocino County, but is now available for other communities to perform. Go to The Ticking Clock website for more information (link is at top of this post).

You can also read a good review about the performance, written by Reid Edelman, here.

Saturday, January 23, 2010

Back of book info, revision number 178

Okay everyone, tell me what you think about this version for the Punk Anthology. It's still rough, so I know I need to polish it more, and I know my copy-editor will have a few words to say about it, but do you think this is closer to the type of copy that speaks to our target reader as well as compelling enough to make you want to buy a copy?

Punk is the only music genre I know that consistently opens its mouth about taboo social and economic subjects in our society. Nothing is more honest or relevant to me than that." - Mic Schenk

"Everything that makes my life better is an offshoot or direct result of my having gotten into punk music." – Chestnut

"That was one of my lessons; you don't have to fly your colors to be a punk or have a punk attitude." - Dick Wizmore

Here are the true stories from people whose lives were transformed and empowered by the frenetic, questioning, creative energy of punk rock; stories and poems written by punks from the USA and Europe, who share their own unique vision on what it means to be punk. Written by musicians, teachers, artists, librarians, nurses, bakers, parents, and social workers, the stories are funny, sometimes tragic, and always surprising.

Punk Rock Saved My Ass explores the strength of the punk movement to positively impact an individual’s life by providing a community to those who feel lost, and by inspiring them to push the boundaries of their own creativity. You may never hear a punk rock song the same way after reading Punk Rock Saved My Ass.


Your comments are much appreciated.

Thursday, January 21, 2010

Medusa's Muse earned a profit! Why do I feel so guilty?

After checking and double checking all the receipts and sales numbers, I discovered something very exciting. Medusa's Muse had made a profit last year. A slim profit, less than $50.00, but a profit nonetheless. Book sales were low, but so were costs (funny how those two go hand in hand). This means under the rules of the IRS I get to keep calling Medusa's Muse a business. According to the IRS, a business must make a profit in three out of five years. However, it doesn't say how much you have to make, just that you made profits. I lost money my first two years in business, which is to be expected for any type of business. In fact, most businesses will lose money far longer than just two years, so there are ways you can prove that you're a business even if you lose money for five years. The rules are complicated, so that's something you'll need to talk to a tax professional about. You can find information on IRS Publication 535 - Business Expenses.

I found a good article that explains more about small business tax rules in this article on About.com.

Regardless of the fact that I need a day job to support it, Medusa's Muse is a real, sanctioned, honest-to-goodness, chamber of commerce eligible, IRS kissed, seal-of-approval, gold-stickered, business.

Why do I feel guilty?

That's the weird part of success: it can stir up all those feelings of unworthiness and insecurity we've had beaten into our psyches since childhood. Some people fear failure, while I obviously fear success. Who am to make a profit doing something I love? Who gave me permission to be successful? Yes, I know, earning less than $50.00 in a year is not exactly a high level of success for most folks, but to me, the fact that I earned any profit at all is enough to make me uneasy. Profit? You mean my little publishing venture might end up actually paying for itself? Impossible.

I've run this venture as a business from day one, even writing a book on the subject to help others do the same. I didn't go into publishing willy-nilly; I took classes on business management and studied the publishing industry for over a year before attempting to publish a book. This wasn't a whim, it is a passion. I am dedicated and devoted to my company and my authors. Earning a profit is what I dreamed of and now that it's happened, I'm feeling guilty for earning a small level of success. And it's such a tiny amount of money that the press earned! I might have a nervous breakdown if I earn more than $100.00.

Have any of you experienced this sensation? And if so, how do you handle feeling unworthy of success at any level?

Tuesday, January 19, 2010

Happy Birthday Edgar Allan Poe

Take this kiss upon the brow!

And, in parting from you now,

Thus much let me avow

You are not wrong, who deem

That my days have been a dream;

Yet if hope has flown away

In a night, or in a day,

In a vision, or in none,

Is it therefore the less gone?

All that we see or seem

Is but a dream within a dream.

I stand amid the roar 


Of a surf-tormented shore, 


And I hold within my hand 


Grains of the golden sand


How few! yet how they creep 


Through my fingers to the deep, 


While I weep - while I weep! 


O God! can I not grasp 


Them with a tighter clasp? 


O God! can I not save 


One from the pitiless wave? 


Is all that we see or seem 


But a dream within a dream?

Sunday, January 17, 2010

Die Vampire Die! Stop sucking my creative juices

A friend sent me this song from You Tube about dealing with all those psychic, ant-creative vampires who keep you from writing, painting or anything else artistic you love to do. Very funny. Contains some cursing, so don't play this at work.

Friday, January 15, 2010

Is there a way to do it all?

Thank you Melinda and Corrie for leaving those great comments for my last blog post. You got me thinking about how we creative types juggle our families, jobs and writing. What is the secret for "doing it all?" Can a woman write a book, raise her children, work a full time job, and keep her sanity all at once? Back in October, 2008, I wrote a blog post about taming my to-do list. Today, I'll write about taming my life.

Growing up in the 1970's, we girls heard over and over that thanks to Women's Liberation, a woman could "do it all." Be a mother, have a professional career, a thriving sex life (according my mother's Cosmopolitan magazines which I secretly read), be creative, master aerobics and gourmet cooking, and look great doing it.

Yeah, right.

Maybe we can do it all, but I have yet to meet a woman who is, let alone happy doing it. But I obviously keep trying. I am the mother of a teen-aged girl with multiple disabilities, requiring extra paperwork and energy just to keep things organized so she gets all the support she needs to thrive. Plus, she's a teenager with all the typical angst, joy and worry. I'm also a full time graduate student which requires me to travel to San Francisco once a week for classes. When I'm not raising my daughter and studying, I publish books and manage my company. And then, if I've stayed supremely organized, I grab a few hours a week to work on my own writing. I've been managing this crazy schedule for over a year with some success, and now I have extra gray hair to show for it. People ask me how I do it all, to which I say, "I just do." Not very helpful, I know. This time, I'll do my best to write down some of the things I've learned that allow me to keep working so hard.

Doing it all while keeping a semblance of sanity

1) Read the book, The 7 Habits of Highly Successful People, by Stephen Covey, and follow his advice. His system of identifying what is Urgent, Important, and not Important helped me learn to prioritize successfully. It was after I read his book and then completed the accompanying workbook that I was able to successfully create a publishing company.

2) A lot can be accomplished in only 15 minutes. You don't have to wait for a free hour: grab a few minutes to work on a task. 15 minutes is enough time to load the washer, respond to a few emails, jot down notes for a story idea, edit a paragraph, write a few sentences, pay some bills, read a few pages of my textbook... not all at once of course. Those 15 minutes stack up throughout the day and before you know it you'll have several things crossed off your list.

3) Don't worry about perfection. I can do a lot, but I can't do it all perfectly. Sometimes "good enough" needs to be enough. Know when to let a task go and move on. If you spend all your time fretting over the details of one task, that single task will eat up your whole day. I keep all the Medusa's Muse paperwork up to date as much as possible, but that doesn't mean it's all in perfect order. As long as all the receipts are in one place and I keep an ongoing tally of sales, I'm ready for tax season. I could spend hours updating and tweaking my Excel files, but for what? My records are organized, but not exactly pretty. The same goes for my writing, or when I'm working on a manuscript for the press. I can spend (and have spent) hours revising a page, changing wording, adding and deleting sensory detail, fretting over every comma, until days have passed. It's important to create your best work, but it's also important to know when to stop. Let go and move on.

4) Appearances don't matter. My house is clean, but not tidy. I'm a stickler for a clean bathroom and kitchen, and since I'm allergic to dust I vacuum and dust regularly, but otherwise, I don't worry so much about the clutter (I'm writing this during a major de-cluttering project, so obviously I do have a clutter tolerance level). I haven't washed a window in two years and my yard is full of weeds. When I have time, I pull some of them and clean something that really needs it (the wall behind the garbage can sure needs it!), but for the most part, I don't worry about what the neighbors or my mother think. Am I really going to waste some of my precious time fretting over the fact that my car needs washing? When I have a spare 15 minutes, I'll wash the car. Otherwise, I let my neighbors gossip all they want.

5) Decide what's most important. Prioritizing is the key to getting things done. And those priorities can change from day to day. Is it more important today to update your blog, or edit your manuscript? Of course both are important, but which one takes precedence NOW. Do you need to organize all your receipts for H and R block, or balance your check book? Do you need to watch The Lord of the Rings, or clean out your closet? Sometimes, watching a movie is the priority.

6) Be nice to yourself. Occasionally you'll need to flop on the couch and zone out with a movie and a bowl of popcorn. This is important brain down-time. Do not beat yourself up with guilt for watching a movie; guilt will undermine the purpose of brain down-time. Tell yourself, "Right now I'm going to watch this movie and when it's over I'll return those phone calls." Then fully enjoy that movie.

7) However, procrastination is the enemy. When you need to get something done, do it. Don't sit on the couch and watch TV when there's an important task needing your attention. At the end of the day you'll feel guilty for not getting anything done and your to-do list will keep growing until you feel completely overwhelmed, which can create the urge for more procrastination. Do what needs doing.

8) Take care of your body. Don't allow yourself to sit at your desk and snack on cookies and drink coffee all day. Drink water. Avoid sugar. Go for a long walk. It's easy to skip exercise because you think you don't have time, but remember what I said about 15 minutes. If all you have is a short burst of time, then crank up the tunes and dance around your living room. Doing this will not only help your body feel good, but will shake the cobwebs out of your brain from staring at a computer screen too long. I find that the better I care for my body, the more she'll do for me.

9) Keep your sense of humor. If that goes, you're done for. You need to laugh at the chaos and at yourself now and then. When I've got myself in a tail-spin because I've decided that 6 things on my list are urgent but there's only time to get 4 tasks done, I laugh at myself for trying to be Wonder Woman. Instead of hyperventilating, I laugh loudly, which breaks through the stress and helps me see things clearly again. Laughter has carried me through some hard exams and a few very long nights.

10) But most of all, ask for help when you need it. I know it can feel like a personal failure when you get stuck and have to ask someone to help you, but it's the best thing you can do for yourself. There is no failure in trying your best and needing support. I ask for help all the time, from my writing group, my husband, my copy-editor Jane, the publisher's associations I belong to, my brother, my college professors, my therapist, people on the internet, and my real world friends. Without all of these people and their various expertise, I would be unable to do 1/4 of what I do. It is through their support that I am able to go to school, be a publisher, take care of my child, and keep writing.

That all being said, I've recently discovered one more important thing about doing it all: sometimes you simply can't. There are periods of time when you'll be forced to make some tough decisions because your life is too complicated. Despite your best efforts, it will be impossible to accomplish everything you're trying to do. Sacrifices will have to be made, and it will become extremely important to know where your priorities are. For me, I discovered that I can't publish any more books until I finish grad school. This was a hard decision because I love acquiring new manuscripts and working with authors. It's the whole reason I started the press. However, no matter how much I love the work, it is impossible to keep publishing right now. I'm not shutting down the press, I'm just not accepting any new books. Instead I'll focus on school, my child, and my own writing for a while.

My own writing. That could be fun.

What helps you stay creative while juggling all that you do? Any good ideas on keeping your sanity?

Tuesday, January 12, 2010

Preparing my Profit and Loss Statement for 2009 - How did Medusa's Muse do?

2009 was a quiet year. Sales were down, but so were costs. Happily, that makes the paperwork easy.

I've been organizing and totaling the receipts for last year, updating my inventory, calculating sales, and figuring royalties, all to prepare my Profit and Loss Statement. Last year at this time I wrote a blog post explaining what a Profit and Loss Statement is and how to create one. Click the link to read that post. There is also an explanation of how to keep the records of your publishing business and how to prepare for tax season in my book, What You Need to Know to be a Pro: The Start-Up Business Guide for Publishers.

How did Medusa's Muse do in 2009?

Laura Fogg's book, Traveling Blind: Life Lessons from Unlikely Teachers, sold 132 copies, 8 in the UK. This brings the number of copies sold since publication (Nov. 2007) to over 700. This kind of dip in yearly sales is to be expected, especially two years after printing, but Laura's book has now paid for itself and continues to steadily sell several copies a month, mostly on Amazon. In small press circles, Laura's book is a success.

My book, however, is another story. What You Need to Know to Be a Pro has sold 45 copies since it's publication in March, 2009. Although these sales numbers are typical for a small press book, it is far lower than I had hoped for (of course). We all know why my book has sold so poorly: no marketing. Selling 45 copies of a poorly marketed book is practically a miracle and I'm grateful for those sales, grateful that my book has been useful to 45 people. But I need to sell 140 copies for the book to pay for itself and start generating income for the press. At this rate, assuming sales remain steady, I'll break even in 3.5 years.

Overall, Medusa's Muse broke even this year, despite low book sales. That's because I kept costs frozen to make up for 2008's overspending (Book Expo was fun, but expensive). Plus, with me being in school full time, I was unable to do much marketing or networking, activities which cost money, but also generate sales.

What can we learn from the numbers for 2009?

First, not spending any money can be good for the bottom line, but it can be a disaster for sales. Without at least a small marketing budget, you cannot generate buzz for people to find and buy your book. You can do a lot on line for free, but for a how-to book like mine, you'll need to spend a little on networking opportunities, such as conferences, which is where I sold the most copies of What You Need to Know.

Secondly, low sales numbers can make your record-keeping easy, which is great when you don't have a lot of time. But the reason your sales are low is because of that lack of time. If you want to grow your business, you need to put in more time/energy/money, which then requires more time/energy/money to keep your business organized. What's my point? Be certain about how much time you realistically have to devote to your business, then work within that. It's all about balance. The more you put in, the more you get back. The more you put in, the more your business will require. Where is your balance point?

Third, look at those sales numbers. You want to know how many copies of a book you can expect to sell from your small press? Those numbers are about average. Most books published by self or small publishers sell less than 150 copies in their entire life in print. Not 150 in a year, 150 copies period. So a book like Traveling Blind is a success, practically a best seller for a small press. A book like What You Need to Know is more the norm.

Fourth, keep careful records all year, or you and your tax preparer will be hating life right about now.

Friday, January 08, 2010

Letting go

Mumbling feverishly to myself, I edit a manuscript as quickly as I can. "Gotta get this done before school starts."

My muse walks silently into my room and watches me for a while, then she says, "It's time to stop."

I turn around and see her standing in the doorway. "What?"

"Time to stop."

"Stop what?"

"Stop trying to do everything."

Pushing my glasses higher on the bridge of my nose, I say, "What are you talking about?"

She walks to me and sits on the edge of my desk, folding her hands neatly in her lap. "I want you to take a break from Medusa's Muse."

I stare at her so hard the snakes look like their getting nervous and retreat behind her head. "Are you joking? Wasn't this all your idea? What the hell are you saying?"

She looks up at the ceiling and sighs, then slowly nods. "Yes. It was my idea. All of it. I urged you to start a press and become a publisher, but the reality is you can't do it right now. It's impossible. No one can do everything that you do."

"I'm not gonna quit."

Looking at me, she smiles. "I'm not saying quit. I'm saying stop. There's a difference." She bites her lip as if deciding how to explain herself. "Quitting would be shutting it all down and never publishing again. Stopping is taking a break to reevaluate your situation." She points to the bookcase beside her which is crammed with text-books and binders. "You are a student now, which is good. It's important that you do that and study hard so you'll have a good paying job helping people, something that will make you happy. But that means you have even less time running Medusa's Muse, and it was hard enough to do before you started school."

"But if I stop now what will keep Medusa's Muse going? I don't want it to end."

"It won't. You have three books published which will still require attention and energy. As long as those books are in print your company will survive."

I slump in my chair. "Look at my own book. Sales have been dismal because I haven't had time to market it."

"Exactly. And look at the punk anthology. Look how long it's taken to be published and how many delays there have been because of lack of time and money. The biggest problem you have is trying to do it all on your own. All the publishing, marketing, and managing, on top of graduate school and being a mom. You are not Wonder Woman, no matter how much you pretend to be one."

"So what do you want me to do?"

Leaning back, she crosses her arms and sighs. "Stop being so hard on yourself. You've accomplished a great deal, even more than I thought you could. You have nothing more to prove."

"I'm not trying to prove anything..."

"Yes you are. You always are. You have to be the most productive and efficient or you're a failure. Time to let that idea go."

"I don't..."

She holds up her hand to silence me. "Finish the anthology and then stop publishing books for a while, at least until you're done with school. Give your limited attention to the books that you've published, but encourage the writers to do more of the marketing. Pour your energy into your child and school. Let yourself feel proud of the three books you've helped create and the dreams you helped come true. And trust that Medusa's Muse will survive without your constant attention."

"Is that all?" I laugh wearily.

"Yes. That's all." She smiles and stands. "It's time to enjoy what you've created."

Enjoy what I've created? How do I do that? All I know how to do is create. I don't know how to relax and not long for the next project, the next creative endeavor? I doubt I'm capable of relaxing. But just the idea creates a tiny glimmer of happiness in my heart. What if I let go a little, stopped imposing impossible deadlines on myself, and sat back to enjoy some of the so-called fruits of my labor? Can I learn to just be proud of what I've already accomplished, without demanding more from myself?

Why do I push myself so hard?

"I'll think about it," I say.

"Good." My muse stands and walks out the door as silently as she entered. I sit back in my chair, stare at my laptop, and wonder what it would be like to stop running this race I've created for myself.

Wednesday, January 06, 2010

I have too many books

It's a terrible thing for a book publisher and writer to admit, but I have to say it: I am a book addict. I LOVE books. If I could, my entire house would be nothing but a library with a bed and a bathroom in the back. I'd order take-out because a stove would take away space from my wall to wall book-shelves. Unfortunately, I live in a thousand square foot house with two other humans and a dog and they insist on keeping the kitchen.

Today, I stood in my cluttered, dusty, paper strewn office and said, "I can't stand this any more." My room, which should be my sanctuary, the place where I can create and dream, had obviously been transformed into the place where I toss piles of crap waiting to be "dealt with." And my book collection had grown beyond my shelves to multiply into precarious stacks braced against corners, my bed, and my shoe collection. I'd stubbed my toe on my Harry Potter collection. It was time to do some weeding.

First I dealt with all those piles and discovered the reason I hadn't dealt with most of the stuff was because I didn't need or want it: out it went. Once I'd cleared the floor and my desk of clutter and garbage, I turned to my two, solid-wood, tall, legal bookcases with their glass doors which were unable to close from all the books sticking out.

This was gonna hurt.

Oh my darling, beautiful books. Hundreds of books on hundreds of topics, everything from Sci-Fi, historical, fantasy, "chic-lit," political non-fiction, sociological exposes, ghost stories and Celtic legends, comics, classics, Buddhist philosophy, Jungian theory, scientific studies, travelogues, how-to, text-books, comedies... so many books! I'm an omnivorous reader; I wouldn't have a clutter problem if I didn't want to read everything.

I was tough. I purged almost mercilessly, only keeping my most favorite books and dumping the rest. Sure, I really liked Into the Forrest and Emotional Intelligence, but they weren't among my favorites. In the interest of a little more calm and sanity in my life, I had to let them go.

Why am I so mesmerized by books? Lord only knows how much money I blow on books. I practically drool in bookstores and spend way too much time surfing the Powell's books website looking for new authors and interesting stories. I don't understand people who don't read books. A house without books is like a classroom without windows: oppressive and sterile. When I was a young woman, I'd always fall for the guy with the most books, even if he was a total jerk. And if he showed me his copy of Fear and Loathing in Las Vegas, I was a gonner, complete putty in his hands.

Obviously, I have a serious book problem. Why else would I start publishing the damn things? Certainly not for the money.

Some of my friends are doing a "sober January," during which time they abstain from all alcohol. Perhaps it's time for me to detox from books, do a "no book-buying January." I need to get a grip on this need to surround myself with books until there's no room for me to sleep in my bed.

I will not buy another book for the rest of the month, no matter how good it might be or whether or not there's a good sale at the bookstore. Nor will I accept any free books from friends.

Why did my palms just start sweating?

Monday, January 04, 2010

Odiogo

I just discovered a great tool called Odiogo. It converts your blog posts into pod casts with an auditory reader. The great thing about it is the speech software is very clear, making it an excellent tool for people with Vision Impairments. I'm trying it out now on my blog and I hope VI readers will find it useful. I haven't tried it out through ITunes yet, mainly because I'm not sure people will want to listen to an electronic voice reading my posts. Instead I'd like to record my posts myself and upload them via ITunes, but that will have to wait until I have more time. Which will be...?

Thursday, December 31, 2009

Trapped in the Christmas Time Warp

Whew! What the hell happened? One minute I was driving home from my last class, having completed my finals and feeling good, and now it's New Year's Eve. 2009 is just about over and I know there was a Christmas in there somewhere. I see remnants around the house: wrapping paper under the couch, half-burned Christmas candles, new stuff lying in piles around the Christmas tree waiting to be put somewhere, six more pounds of body weight on my frame. Six pounds! Yikes.

My muse decided what we needed was to get good and drunk for a few days and goof-off. "You've been working too hard, juggling school, the press, and being a mom. I want you to let loose, drink a lot of Saki, and dance around your living room in your underwear. Howl at the moon. Be silly. Eat a lot of popcorn at the movies. Forget work for a while."

So I did. My daughter went to visit her dad, leaving my hubby and I plenty of time to drink and make merry. We usually just run from task to task, playing tag-team child care while dashing to the next job. The greatest gift I got this year was reconnecting with my funny, sweet, slightly scroogish hubby. By the time our daughter returned, we were feeling hungover and cheerful.

Then my in-laws came for several days. Thankfully I really like them so the visit was great, but in the middle of all the presents and conversations I started to feel that familiar, writing itch. How long had it been since I updated my blogs? Wrote in my journal? Thought about the Punk anthology? Worked on my novel? I longed for two hours of solitude to create.

The family has left but my daughter has several more days of vacation, so I still don't have much time to write. Right now she's watching a movie, so I'm grabbing a few minutes to warm up my typing fingers and writing mind by updating this blog. My head is foggy from too much sugar and alcohol and my pants feel tight around my middle. Two weeks of creative inactivity has made me slow and insecure. Can I still formulate sentences?

You have to start somewhere. Pick up a pen, or open your laptop. Shake off the holiday pixie dust and stretch out those writing muscles. It's a new year, a brand new year to create.

I hear my muse yawn in my bed. She pushes the blankets from over her head, sits up and looks around. "What happened?"

"Christmas," I say.

"Oh right. Wow. That was a lot of fun. Lets do it again next year." She swings her legs around and stands, stretches, then shakes her mane of sleepy snakes until they start to hiss with irritation. Slowly she walks toward me and asks, "What are you working on?"

Wednesday, December 16, 2009

Happy Birthday Jane Austen!!!!!!

Today is Jane Austen's birthday and I'm celebrating by re-reading Sense and Sensibility, one of my favorite books written by one of my all time favorite writers. Jane Austen was highly successful in her time, despite the fact she was a woman and a spinster, and her work has resonated with people for 200 years. How did she create such timeless characters who still speak to us today? Their circumstances may be different, but the deeper drives and longings are not so different from our own.

Here is an interview with Andrew Davies about adapting Jane Austen's books for the screen.



Happy Birthday, Jane Austen. Thanks for the wonderful stories and the lessons you taught me about writing.

Sunday, December 13, 2009

Who is the reader of "Punk Rock Saved my Ass?"

Toss out all the drafts I wrote for the back-cover copy in my last post. They were all tripe, mostly because I wasn't thinking about WHO the book is for. Thank you Tony and Annie for reminding me of that. Before I can write an engaging, compelling, back-cover copy for the anthology, I need to remember who I started the project for. Visualize the person I'm trying to reach: what does he look like? How old is he? What does he believe in and fight for?

The anthology idea first came to me as I was listening to my husband talk about how punk music saved his life. He was a depressed, overweight kid growing up in the South, feeling cut-off and alienated from everyone around him. Then he met some kids at school who listened to punk and taught him how to make his own t-shirts, and suddenly he realized he wasn't such a freak after all. Yeah, he was different, but so were a lot of people. No longer feeling alone, he overcame his depression, graduated high school, and moved to California where he could be as freaky as he wanted to be.

I realized there must be other people who were as empowered by punk rock as he, so I cruised the net looking for books on the subject. Most of the books were about dead musicians and addicts; none shared honest stories from ordinary people who's lives were positively transformed by punk rock. So I decided to create one. I put out a call for submissions and over a span of two years people sent me their stories. The process has been exhilarating and aggravating because the project became far more complicated than I had imagined. The stories and writers were also more complicated. The project grew as each author helped shape the overall book. But throughout the entire process I tried to keep a single reader clear in my mind: an overweight teen-aged boy who doesn't fit in anywhere and thinks he's too much of a freak to ever be happy. That imaginary reader helped me decide which stories would be included and in what order.

At the beginning of any writing project, every writer needs to ask herself, "Who am I writing this book for?" Keep that person in mind as you create the manuscript, revise it, edit it, and hone it into the finished, polished book. Your imaginary reader will guide you as you write and can help you as you try to reach your audience.

So now as I try to write the copy for the back cover I will keep that boy in mind. What does he need to hear to find this book?

Wednesday, December 09, 2009

Back of Book info

How do you write a captivating, informative, and concise back cover copy for a book?

I'm asking. Really, I need to know. Any ideas?

Punk Rock Saved My Ass is the third book I've published, so you'd think by now I'd have this figured out. But deciding what to write on the back of a book's cover to entice a reader to buy the book is tricky. The information must tell the reader what the book is about in only a couple of sentences and show the reader WHY they need this book (as opposed to any other similar book) all while capturing the tone of the book overall. The process takes a lot of trial and error.

So here's what I have so far:

Punk Rock Saved My Ass is an anthology of true life essays, interviews, poems, and photos about the ways Punk/DIY positively transformed a person's life. The stories are funny, tragic, political, and lyric, from a diverse group of individuals who all love punk rock. The anthology shows the reader that not all punks are self-destructive and that the chaos of the movement can be life affirming and empowering.

Pretty boring. It's just a collection of facts, lacking impact and completely ignoring the tone of the book.

So let's bump up the energy of the words.

Think all Punks are junkies and criminals? Think again. This collection of diverse, unforgettable stories written by Punks from all over the world will challenge your assumptions about what being Punk stands for. Libertarian, Queer, men, women, Gen X and Gen Y, all share their vision of Punk and show how those ideals have evolved since the first wave of the 1970's

Hmmmm... maybe. Still rough.

Maybe I should use quotes directly from the book.

"I realized at an early age that just because someone was older than me, or had more money than me, it didn't make them better than me." - Squallie Greenthumb

"...believe that what I do is right, even if it looks wrong, because at the very least I would be acting according to my own truths..." Silvia Escario

"That was one of my lessons; you don't have to fly your colors to be a punk or have a punk attitude." - Dick Wizmore

"The whole idea that punks are nonconformist is bullshit." - James Stewart

"My big sister had a convict fiancee... but she also had a subscription to Creem magazine. That was the first place I read about the Ramones, Lou Reed, the Sex Pistols." - Jennifer Blowdryer

"We're the 1% that don't fit and don't care." - Elie Falcon

"Everything that makes my life better is an offshoot or direct result of my having gotten into punk music." - Chestnut

"Punk is the only music genre I know that consistently opens its mouth about taboo social and economic subjects in our society. Nothing is more honest or relevant to me than that." - Mic Schenk


Yeah... I like it. Feels like I'm on the right track, but should I use them all? If not, which ones should I use?

So this is what developing the back copy looks like. It will take me several more tries before I find the right balance between informative and inspiring. Then I'll write two or three versions and get feedback from the designer and the copy-editor, and from you all, if you wouldn't mind, before I decide on the one we'll use.

Hopefully I'll decide by Monday.

Monday, December 07, 2009

Really cutting it close on launch date

We only now have the punk anthology cover mostly done? Are you kidding me? We launch in four weeks! How am I going to make our deadline with only a mock up of a cover, no back copy, and an uncorrected galley? Shyte!

This is what's going through my head right now as the Medusa's Muse deadlines crash into the end of the semester finals time and the holidays. No matter how organized I appear to be at the beginning (believe me, it's an appearance), everything becomes chaotic and disorganized by the end. This is my third publishing project and I still can't seem to get the final weeks before launch sorted out.

Luckily with Lightning Source I can cut it this close. It takes about two weeks to upload the files, get a galley copy, make any adjustments and then send in the corrections before three boxes of books will appear on my front porch. This gives us some flexibility when life gets too hectic, but it's still a lot closer than I would like.

I was hoping THIS project would be different. I imagined the book being finished and printed and those boxes arriving four weeks before launch date. I wanted to enjoy the actual launch, maybe do a little marketing before launch (what an odd idea!) and get copies of the book in the author's hands so they could brag BEFORE launch.

What do they say about best laid plans?

Oh well... the good thing about being a micro press is that you get to make up your own rules as you navigate the demands of a press and your personal life. We don't have to sell 1000 copies in the first three months to pay the print bill. We print what we need and build momentum. The marketing plan is word of mouth, which is how this particular reading culture functions anyway, so I don't have to worry about anyone else's deadline. I'll keep pushing to meet our New Year's launch, and if it's off by a day or so, no problem.

But no longer than that! The danger of not having the pressure of meeting other people's requirements for sales is you can get too flexible with your deadlines until nothing gets done. Pick a date and hold to it, doing your best to meet that date, then adjust if you have to, but only if you HAVE to.

I'm sticking to Jan 3rd.

Thursday, December 03, 2009

The secret inside Christmas Jars

My muse is examining the book we got in the mail last week: Christmas Jars, by Jason F Wright. She turns each page slowly, studying the words, the font, weighing the book in her two hands, stroking the paper, turning it upside down to hunt for hidden message or more money.

"What are you doing?" I ask.

"What is the secret of this book?"

"Secret?"

"Why did it inspire a total stranger to send you money?"

On the day before Thanksgiving, a mysterious package arrived in the mail addressed to my husband and me, with no return address or name. Inside was a slim book called Christmas Jars, and inside the book was an envelope with a check. We couldn't figure out what it was and thought maybe my husband had sold something on ebay, but why the book? After reading the introduction, I realized that the check was a symbolic Christmas jar, a collection of spare change in a jar that you save to buy Christmas presents. The book was about a family who anonymously gives money at Christmas to people who are in need, and that story has encouraged thousands of people to do the same.

It was hard to believe someone was kind enough to send us money. On the one hand, I felt happy knowing people really care about others and they wanted to help, but on the other, I felt ashamed that someone thought we were "needy." Yeah, I admit, things are tough. I was laid off from my day job two years ago and since then I've been in grad school trying to learn a new, employable trade. My husband was laid off in May. Every day is a struggle to keep food on the table and a roof over our heads and we were contemplating skipping Christmas this year, except for our daughter of course. We don't know if we'll be able to keep our house and we pray every day that our car will start (200,000 + miles is a lot of miles), but we don't really think about it. We just do what needs to be done. I suppose though, we really are needy.

Eventually I let go of the shock and shame and felt truly grateful for the gift from a total stranger, and grateful to the author of the book for inspiring someone to give it. And when we're back on our feet, my husband and I plan to do the same.

My muse is still staring at the book as if it contains the mystery of the Universe. "It's so small. Only 115 pages. Not even a full book."

"It's a novella."

"I know that. But how can a book with so few pages inspire so many people?" She sets the book gently on my desk. "It's like that book Eat, Pray, Love."

"How so?"

"Elizabeth Gilbert wrote a book that inspired thousands of people to think about their own lives and make changes. And Paolo Coelho wrote The Alchemist, which has a cult following, although it really isn't that great of a book." She twirls a hair-snake between her fingers rapidly, ignoring its hissing squeals.

I think for a moment, then say, "They all speak to the readers on an emotional, personal level, on what Jung would call the collective unconscious."

"I understand that," my muse snaps. "That's obvious. These books appeal to a large number of people on a deeply intuitive level. But mechanically, how do they do it?" She picks up the book again and wags it before my face like a frustrated teacher. "What secret does the author have while writing the story? Do they have a plan? Do they even know what they're doing when they write it? What is their process?"

Taking the book from her hand, I say, "I don't know."

She shakes her head. "I know you don't know, that's the problem. I need to talk to his muse."

"This really bothers you."

"Of course it bothers me. There is something in these books that I am not grasping, and that is unpardonable for a muse!"

She looks at herself in my mirror and straightens her snakes into an acceptable tangle on the top of her head, then she applies blood red lipstick. "I need to talk to his muse."

And she's gone.